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Who we are
Picasso Gold & Diamond Jewelry is a family‑owned jeweler with more than 20 years of experience in the jewelry industry, proudly serving clients from our Water Tower Place showroom in downtown Chicago since 2021 & Our New Engagement Salon for Custom Rings & Jewelry by Appointment . Our mission is to help you celebrate life’s most important moments with jewelry that feels personal, timeless, and expertly crafted, using natural and lab‑grown diamonds set in fine Italian gold and platinum.
Behind every custom engagement ring and piece of fine jewelry is a team of specialists and master craftsmen with over 40 years of hands‑on experience in design, stone setting, and repair.
Most jewelry can be ordered securely online; engagement rings are best by appointment at our Chicago Engagement Salon where you can try-on different styles and compare the diamonds.
For Engagement Rings we invite you to visit by appointment to enjoy the best one on one experience dedicated for you at our VIP Salon.
What we specialize in ?
Picasso Gold & Diamond sources high‑quality natural and lab‑grown diamonds from leading international markets, including India, Belgium, Hong Kong, and Germany. Custom pieces are then crafted in Chicago using fine Italian gold, platinum, and carefully selected diamonds and gemstones, bringing together global quality and local craftsmanship.
Personalized Jewelry Experience
From one-on-one bridal consultations to custom design sessions, we take the time to understand your story and style. Your journey is as special as the piece you take home.
Premium Craftsmanship, Always
Every ring, bracelet, pendant, and earring is crafted by expert artisans who blend timeless techniques with modern precision. Our quality speaks for itself and so do our loyal customers.
Eco-Friendly & Ethical Sourcing
We proudly offer recycled metals and responsibly sourced natural and lab diamonds. We believe beauty should never come at the cost of the planet.
Lifetime Jewelry Care & Upgrade Options
Enjoy free lifetime cleaning, resizing within 100 days, and rhodium plating for two years. Plus, with our Diamond Upgrade Program, you can trade your diamond anytime for something bigger or bolder.
Whether it's your first diamond or a milestone upgrade, you can trade in your lab-grown or natural diamond purchased from us and receive credit toward a larger one anytime in the future. No pressure, no expiration. Read More
Loved by Chicago’s Finest – Real Stories, Real Sparkle
Vohammie Furcron
My husband got me a diamond ring from here for Christmas/ birthday it was an upgrade, I am thrilled with our purchase will shop here definitely again... Thanks ladies
Andrea Burch
Very friendly people and it’s Always a delight to shopping here for fine jewelry!
Aisha Ahmed
I had setting done for a diamond ring. I compared the pricing and got the lowest quote from Picasso. The ring turned out even more beautiful than I imagined. I also had some gold jewelry repaired and was very pleased with the results. The location is so convenient and the staff are very knowledgeable and friendly.
Jose Andrade
Fantastic customer service! I felt welcome and everyone was glad to help me pick out just the right necklace. I’ll definitely be coming back should I want more jewelry.
Visit Us
Engagement & Custom Ring Experience
Engagement rings are best chosen with guidance, so couples are invited to book dedicated appointments at either Water Tower Place or the Wabash engagement salon. During the visit, you can compare diamond shapes, settings, metals, and budgets with an expert who listens first and then helps design the right ring.
How the process works
- Share your ideas and budget, in person or online.
- Explore diamonds, settings, and metal options together.
- Approve your custom design or choose a ready‑made ring.
- Pick up your ring in Chicago or receive secure, insured shipping.
Your Forever Starts Here
Shop Rest of Your Jewelry Online
Most jewelry purchases do not require an In‑person appointment, so Picasso Gold & Diamond makes it easy to order online. You can browse ready‑to‑ship chains, bracelets, earrings, pendants, and fashion rings with multiple photos, descriptions, and secure checkout.
Craftsmanship You Can Trust
Picasso Gold & Diamond pairs internationally sourced diamonds with Italian gold and premium platinum, then finishes each custom piece in Chicago. Experienced jewelers oversee every step, from stone selection to final polishing, so customers receive jewelry made to be worn and enjoyed for years.
Why customers choose us ?
Customers choose Picasso Gold & Diamond for a combination of curated finest materials, local craftsmanship, and personal service. With two convenient Chicago locations and a robust online store, you can buy how you prefer: book an engagement appointment, order jewelry online, or visit in person for advice and aftercare.
- Two Chicago locations: Water Tower Place & Wabash Jewelers Row.
- Natural and lab‑grown diamonds to fit different budgets.
- Custom rings designed and crafted in Chicago.
- Insured shipping and in‑store support for online orders.
- Complimentary cleanings, resizing options, and upgrade program.
Ready to start?
Book your engagement consultation or shop jewelry online today.