Picasso Gold & Diamond Jewelry is a name built on trust, experience, and integrity. With over 20 years in the jewelry industry and a well established showroom at Water Tower Place in downtown Chicago for the past four years, we’ve earned the confidence of thousands of customers locally and across the U.S.

Our online store is a secure, user-friendly extension of our in-store experience. We offer both certified and uncertified natural and lab-grown diamonds, all ethically sourced and quality checked. Each purchase is backed by clear return and exchange policies, responsive customer support, and expert guidance available 7 days a week. Whether you’re shopping online for the first time or looking for a trusted jeweler, we’re here to ensure your experience is smooth, transparent, and memorable.

Absolutely – all our jewelry is crafted from genuine precious metals (such as solid 10K or 14K gold and sterling silver) and features real, quality diamonds and gemstones. We offer both natural and lab-grown diamonds, and every diamond we use is 100% ethically sourced. You can trust that each piece of diamond jewelry from Picasso Gold & Diamond is authentic, as we stand behind our quality with lifetime free cleaning and care for your jewelry

Lab-grown diamonds are real diamonds that are created by scientists in a laboratory rather than mined from the earth. They have the same physical, chemical, and optical properties as natural diamonds– meaning they look just as brilliant and are just as durable. The main differences are their origin and price: lab-grown diamonds are more affordable because they aren’t limited by nature’s rarity. Many people choose lab-created diamonds for their excellent value and eco-friendly, conflict-free origins. In our collection, we offer both lab-grown and natural diamonds, so you can choose the option that fits your preferences and budget.

Gold used in fine jewelry is alloyed with other metals to enhance its strength, color, and durability. Here's a quick comparison:

1. Contains 41.7% pure gold and 58.3% alloy metals. It is the most durable and affordable option, perfect for daily wear and budget-conscious buyers.
2. A balanced blend with 58.3% gold and 41.7% alloys, offering a rich color, great durability, and excellent value. This is the most popular choice in the U.S.
   
3. Composed of 75% gold and 25% alloy metals. It has a deeper, more vibrant color and is ideal for luxury pieces, though slightly softer and more delicate.
   

How are they made?
Each gold karat is created by melting pure 24K gold and mixing it with specific amounts of alloy metals like copper, silver, or zinc. This enhances durability and modifies the gold's hue, making it suitable for different types of jewelry.

Selecting an engagement ring is a special moment one that blends emotion with craftsmanship. Here’s what we recommend focusing on:

1. These define a diamond’s beauty and value. Prioritize cut for sparkle, G-H color for near-colorless beauty, and VS-SI clarity for eye-clean brilliance.
   
2. Consider their everyday jewelry—do they prefer classic, modern, or vintage looks? This helps you choose the right setting and diamond shape.
   
3. Choose from white, yellow, or rose gold—or platinum—for the best match with their skin tone and lifestyle.
   
4. Both are real diamonds. Lab-grown offers excellent value; natural may hold greater emotional or long-term investment value.
   
5. A good fit makes all the difference. Borrow a ring or visit us for a discreet sizing consultation.
   

💎 Need help? Our diamond experts are always here to guide you to the perfect choice.

Yes. Many rings can be resized before or after purchase (within 100 days, 1 size up or down for Free). We also offer engraving for eligible designs. Just let us know your preferences and we’ll confirm what’s possible.

Yes, Picasso Gold & Diamond Jewelry offers customization in high quality sterling silver, Gold, diamonds, and gemstones. Schedule an appointment or contact us to begin the customization process. Smooth process from designing your pieces to bringing them to life.

Add your selected item to the cart, proceed to checkout, and follow the guided steps to complete your order securely. You’ll receive a confirmation email and tracking information once your order ships. If a specific item or custom piece isn’t listed online or shows a delay, you can also place your order by contacting us directly through phone or message for made-to-order assistance.

We accept all major cards (Visa, MasterCard, etc.), along with Apple Pay, PayPal, Amazon Pay, and Shop Pay.

Yes. Shop Pay (Affirm) and PayPal offer split-payment options or pay-later plans to eligible customers during checkout.

Shipping is free within the USA. Orders are usually prepared within 1–2 business days and delivered in 1–5 business days. You’ll receive tracking details by email/text.